Plastic fulfills important functions in grocery retailing: It is sturdy, lightweight and can be used in many ways. In particular, plastic protects food during transport and allows us to guarantee quality, shelf-life and freshness for our customers. However, because more and more plastic is produced and too little recycled, plastic trash is a growing problem for humans, animals and the environment.
As a food retailer, we are aware of our responsibility. For this reason, Lidl has committed itself to a 20 percent reduction of its plastic consumption by 2025 and to make 100 percent of its own brand packaging maximum recyclable.
These measures are part of REset Plastic, our international plastic strategy, which was started in 2018 by the Schwarz Group. Together, we are pursuing the vision of “Less plastic - Closed loops”.