LIDL’S COMMITMENT TO SUSTAINABLE FARMING
This is about more than just chocolate: As a retailer Lidl has a major interest in ensuring that raw materials like cocoa are cultivated in a more sustainable manner. This can help guarantee that supplies of cocoa in Africa, for example, which secures many locals’ livelihoods in the long term. Furthermore, this commitment is about protecting the rainforest as an important ecosystem.
That is why we are taking a stand in places like Ghana and the Ivory Coast, two important countries for cocoa cultivation. With the help of Lidl, local cocoa farmers are educated in sustainable farming, in order to learn how to cultivate cocoa using modern techniques and more environmentally-friendly methods.
Thanks to the projects Way To Go and PROCACAO, the cocoa farmers are familiarizing themselves with even more agricultural raw materials that they can efficiently cultivate on their plantations. This means that the farmers will not only be investing in the security of the own livelihoods, but the environment will also benefit through more biodiversity. With more sustainable agriculture small farmers will be more resistant in the face of climate change and price fluctuations. Additional positive effects: They will secure income and livelihood for generations yet to come.